Thursday, October 09, 2008


Laurie Taylor reports:
Professor Norbert Norbert, has designed a "university management computer" which is operationally indistinguishable from a human university manager. But can you tell the difference?
He then gives a sample dialogue, which includes the following.
Norbert: I was wondering what you saw as the key objectives for this university.

Respondent: Going forward?

Norbert: Yes, going forward.

Respondent: If we are to impact and incentivise the new student experience going forward then we must prioritise and concretise our strategic objectives. We must get out of our silos, go the extra mile, think outside the box, cascade our ideas, realise that this is a wake-up call, make sure that we have ticked all the boxes and not reinvented the wheel, and then go on to hit the ground running, put clear blue water between ourselves and our competitors, look for win-win situations, make sure we are all singing from the same song sheet, keep everyone in the loop and unpack all our propositions. After all, this isn't rocket science.

It must be the human, surely?

Thanks to Karen

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